Do you wish to enhance your WordPress Video SEO in order to increase the visibility of your video in results on search engines, increase the amount of traffic to your site and increase revenue and sales?
WordPress SEO Optimization is extremely important for small-scale companies as the videos are no the only exception. Videos are a significant number of searches that’s why that knowing how to optimize videos to optimize your website is essential for your business.
What Is Video SEO?
Like SEO for websites, video SEO is similar to SEO like video SEO, video SEO is employing SEO best methods to improve your media to be ranked on results pages of search engines (SERPs).
A position high in SERPs for relevant keywords means that more people can discover your information and you have greater likelihood of receiving more clients or followers.
Video SEO is like regular SEO, however one of the major differences is the method by which WordPress video SEO is used to index your video.
Search engines index web-based content, which is basically that they “crawl” your website and search for metadata and keywords and other signals that inform them about what material is concerning and the best way it should be ranked. However, search engines aren’t able to see and index video footage at the moment, at least not.
In other words, in addition to a common SEO method in addition, there are some WordPress videos SEO best methods you should be sure to keep in mind in order to ensure that search engines are able to crawl your video content in the correct way.
Optimizing Video for SEO in WordPress
In this article we’ll discuss the top WordPress YouTube SEO plugins as well as tips to make sure your videos are being ranked well and that you’re optimizing your video’s conversion.
Best Video Optimization Tools
One of the most simple and crucial methods of making sure your WordPress video SEO is perfect is by making use of the WordPress video plugin, along with SEO tools to optimize.
1. MonsterInsights
Only way to determine whether the work work you have put into making content and improving your WordPress videos SEO is making a difference is by keeping track of your YouTube videos in Google Analytics.
The good news is that you won’t require any complicated video SEO software in order to accomplish this!
Thanks to MonsterInsights Media Addon MonsterInsights Media Addon, it’s much easier than ever before to know what of your video clips are attracted by visitors and drawing attention through your reports on the performance of your media.
Additionally, you’ll be able to see easily the videos that could benefit from an SEO boost. Find out the most important information, such as the place your viewers stopped watching and use that information to improve your video’s SEO and content.
MonsterInsights is the top Google Analytics plugin for WordPress and is the most effective video SEO plugin that tracks your WordPress site’s embed video content.
You’ll be able to see the statistics important to you, right from your WordPress account dashboard.
Each video will get:
- The number of videos played
- Average time to watch
- The average % of people who watch
- Rate of completion
Additionally, you don’t have to think about implementing the video tracking code, or setting up a complex setup whatsoever! Just the click of a button MonsterInsights will immediately locate your video’s embedded YouTube, Vimeo, or HTML5 videos and begin monitoring them.
For step-by-step directions as well as our WordPress instructional video on how to set up MonsterInsights’s video tracking for video tracking, check out How to Track Plays of Video in Google Analytics.
2. Smash Balloon’s YouTube Feed Pro
If you are using YouTube for hosting your video content and are thinking of adding videos to your WordPress website Smash Balloon’s YouTube Feed Pro is the solution!
This fantastic WordPress Video Upload plugin will make it easy to transform your YouTube video clips into stunning embedded display on your WordPress website.
Create your own WordPress video gallery or select from a variety of variations of layouts and customizing options!
It can also have YouTube Feed Pro show your recently uploaded videos in real time and generate numerous feeds according to the number you want.
If you utilize another social network in conjunction with YouTube and Smash Balloon, the Social Wall plugin is a tool you’ll want to look out!
3. All in One SEO (AIOSEO)
AIOSEO is the most effective WordPress SEO plugin available, and it has tons of new features that can optimize your entire site.
If you need to be sure you’re using the most effective WordPress video SEO techniques If you want to ensure that you’re using the best practices for SEO, then AIOSEO is one tool that you should make use of.
We’ll talk about AIOSEO more often when we explore the most effective methods to use it for WordPress optimizing videos. In the meantime, a few of the features which make AIOSEO an amazing video WordPress plugin to use for SEO are:
- Sitemaps for Video SEO
- TrueSEO on-page analysis
- Rich snippet schema markup
- Link Assistant
- And much more!
Best Practices for WordPress Video SEO
Utilizing videos to market your enterprise is an increasingly effective method of getting people to notice your brand. This is the reason it is crucial to you to utilize WordPress Video SEO in order to increase your video’s exposure and ensure that it’s achieving the results you want.
These are some of the best practices to use for WordPress Video SEO.
Carefully Choose Your WordPress Video Hosting
It may seem like an obvious thing to do but it’s actually an crucial thing to think about! It’s easy to may believe that the most obvious choice is YouTube as a platform for SEO of videos. It is the best platform to rank videos, but what’s vital is considering:
What’s the objective of your videos?
If you would like to establish a social profile via your videos, and your videos are open to anyone, you’re likely to be right using a platform such as YouTube.
What if you would like to secure your video content behind a subscription to an email or payment form, also known by the term “gated content”? In this case, Vimeo and WP media upload (HTML 5) may be better suited for.
Another aspect to consider is what your videos will be ranked in the SERPs. If your objective is to increase visitors towards your website or online site, YouTube may be a good choice to get exposure. However, when you solely create your video on YouTube the entire traffic will be directed directly to YouTube and you are at risk of your audience not visiting your website at all.
To prevent this from happening be sure that you’re embedding the video onto your WordPress website. Your video will be displayed on YouTube but in this manner that when it is displayed in the tab for videos of the Google search and is indexed, it will likely be placed on the top of the list by your site and linked to your website, not the platform of a third party.
As an example below are the YouTube SERP results that are for “How to add Google Analytics to WordPress.” The first result is an video that goes directly to YouTube and the next outcome is an instructional MonsterInsights tutorial.
In MonsterInsights instance their video is also stored on YouTube However, the link redirects viewers to a blog post in which it is embedded. This tiny detail can be a major impact on your web traffic!
There’s no one-size-fits-all solution to choosing the ideal WordPress video player. The most important factor is the one that best fits your business’s needs.
No matter if you decide to use YouTube, Vimeo, or HTML5, you can rest in peace with the assurance that MonsterInsights will be able to track your video’s performance.
